Google Now Using RankBrain In Their SEO Algorithm

Google Now Using RankBrain In Their SEO Algorithm

Google RankBrain Rank Brain

A Blomberg Story broke the news that Google was beginning to use RankBrain in almost all their Search Queries.

What in the World Is RankBrain?

RankBrain is Google’s new name for a machine-learning artificial intelligence system that is used to help process its search results on the SERPS! This was confirmed by Google, Blomberg and Search Engine Land. Its official, they are now using some form of AI in their Ranking Process!

What in the World Is Machine Learn?

Basically machine learning allows the system itself to learn how to do something, rather than being taught by humans or following some kind of detailed programming or command. Sound scary? It should! This is where the top digital disruptor are headed!

What Is The Difference Between AI & Machine Learning?

AI differs from machine learning, in terms of RankBrain is that they are used interchangeably when being described.

So is RankBrain the New Method Google Will Rank Search Results?

From what I understand the answer is No! RankBrain will only be part of their overall search “algorithm,” a computer program that’s used to sort through the billions of pages for particular search queries.

Need help or think that you need help regarding this new change or any other changes in paid traffic? Please feel free to contact us at or call us at 305-389 8955


To your success,

Emilio Yepez
Lighthouse Internet media
Phone: 305-389-8955
AIM: affiliateagle
Skype: emilioyepez
Twitter: affiliateagle
Linkedin: Click Here
About Emilio Yepez:

Lighthouse Internet Media is a digital marketing agency located in Miami, Florida! Its Founder Emilio Yepez is a performance driven executive manager with over 19 years of Internet Marketing, Retail & Operations.

In 1996 he started a successful career with (IAC) Inter Active Corp/Interval International. During his 11 year career at IAC I held various responsibilities ranging from Operations, Customers Service to Managerial roles as a Divisional Manager for Hyatt & Marriott Resorts.

In 2006 he resigned from IAC and decided to co found ARC Media Consultants where he was Vice President of Operations, Business Development and Internet Marketing.

In the winter of 2010 he was recruited by MBF Health Care Partners, a prominent Equity Firm located in Coral Gables, Florida. While at MBF he was tasked with spearheading the strategic planning & development of their retail acquisition (, the first Hispanic retail pharmacy e Commerce site on the web.

As President of Lighthouse Internet Media he has personally consulted over 400 businesses, including major Internet Retailer 500 Companies, consumer product, sales and call center companies in the US.

Digital/Online Strengths & Expertise:
Pay Per Click Marketing (Paid Traffic)
Direct Response Marketing
Search Engine Optimization
Affiliate Marketing
Media Buying
Email Marketing
Social Media Marketing
Web Development

Business Strengths:
Strategic Business Planning & Consulting
Business Processes & Systems Implementation
In depth Marketing Research & Analysis
Call Center Operations & Management
Efficiency Expertise
Risk Assessment & Management
Retail Management
Leadership & Development
Leadership Theory & Practice
Equity Management & Finance

Personal Interests & Studies:
Christianity -Spiritual Studies
Quantum Mechanics
Deductive Logic & Reasoning
Creative Thinking & Problem Solving
Psychology & Nuero-Science
Golf & Polo


Pay Per Click Agency in Coral Gables


Looking for a Pay Per Click agency in Coral Gables? Lighthouse Internet Media has serviced various companies with their adwords and msn adcenter accounts. We managed millions of dollars in ad spend and we know how to offer an effective ROI.

We talk to clients and digital managers every day and we discuss their difficulties in finding the right strategy or the right approach as a relates to PPC management. We know how difficult it can be to understand and put together a solid strategy that is not only going to work but will allow you to scale overtime.

Our approach to PPC management and strategy is different due to a number of indicators and components we use in all of our pay per click strategies on behalf of our clients. We know how difficult it can be to find a true ROI as it relates to paper click management therefore we take a very comprehensive approach that starts with a very thorough strategic competitor report and incorporates every facet of your business from A-to-Z to ensure that our pay per click strategies support and offer value at every level of your organization. If you’re interested in receiving a free consultation re-evaluation of your adwords account we highly recommend that you contact us today at 305-389-8955!

In your service

Emilio Yepez

Lighthouse Internet media